At 14, Sarah Flint walked into the only luxury boutique in her Massachusetts hometown and asked for a job. "Come back in three years," they told her. She came back every month until they finally gave in. That kind of persistent, shoe-obsessed determination would eventually define not just her career trajectory, but an entire footwear philosophy.
As a design student living in New York City, Flint faced a classic fashion conundrum: she loved beautiful shoes but also craved comfort. With help from a cobbler who stretched toe boxes and added rubber soles and extra padding, she hacked her favorite luxury designs to suit her busy life. The lightbulb moment? "It just seemed crazy to me there wasn't a brand with all that built into the shoes," recalls Flint, who graduated from FIT's Accessories Design program.
That realization sparked a seven-year odyssey through Parsons, FIT, and finally Ars Sutoria in Mila, —the prestigious shoemaking academy where she studied pattern-making alongside artisans in the same factories that produce shoes for Manolo Blahnik and Oscar de la Renta Luxe Digital. In 2013, at just 25 years old, Sarah Flint launched her eponymous brand with a singular mission: style without sacrifice.
A decade later, that promise has earned her a devoted following that includes Meghan Markle (whose 2017 Invictus Games appearance in the Natalie flat created a 25,000-person waitlist Love My Dress), Amal Clooney, and countless real brides who've discovered that beautiful shoes and comfortable feet aren't mutually exclusive.
When Meghan Markle stepped out with Prince Harry at the 2017 Invictus Games wearing a pair of cognac Natalie flats—paired with distressed Mother jeans, a crisp Misha Nonoo button-down, and an Everlane tote, she wasn't trying to make a fashion statement. Sarah Flint didn't even know Meghan was going to wear her shoes, and at first didn't quite realize just how big a deal it was: "As Meghan had been a fan of the brand for so long, I don't think I really understood the gravity of the change, and the spotlight that was on her," Sweet violet bride Flint admits.
The "Meghan Effect" was swift and overwhelming. The shoe immediately sold out, sparking a whopping 25,000+ person waitlist Love My Dress that kept the style out of stock for nearly a year.
What makes the Natalie so beloved? A pointed toe with asymmetrical bow detail, 3mm of extra footbed padding, anatomical arch support, and a rubber non-slip sole Absolutely Weddings, all the comfort features Flint spent years perfecting in Milan, wrapped in a silhouette that photographs beautifully. The leather does stretch out the tiniest bit as you break them in, so check the fit notes when ordering.
Best for: Reception flats, rehearsal dinners, all-day comfort, travel-friendly wedding weekends
Typical price: $345
Hero colours: Saddle (the Meghan shade), black, sand calf, leopard haircalf
"The placement of the heel is so perfect," writes one Instagram user. "The only pump I'll ever wear," declares another Kate Middleton Style. That kind of customer devotion doesn't happen by accident.
When Flint first approached Italian factories about incorporating comfort features into luxury heels, she faced incredible resistance: "These factories make products for well-known luxury brands, so they wanted to know why they should bother changing their process for me. The thinking seemed to be, 'If the formula works, why change it? We have been selling millions of shoes without these features, why start now?'"
Flint's time in the trenches of Italian shoe factories paid off. She knocked on many doors, leveraged relationships she'd carefully built, and eventually convinced the owner of a top factory in Northern Italy to try her approach. The result? An expanded toe box, anatomical arch support, steel rod stiletto heel, and 6mm of extra footbed padding that makes you forget you're even wearing heels.
"In school, I was shocked to find that many Italian-made brands don't use any padding at all, so I had to work really hard to convince the factory that this was necessary. But I felt like it was so obvious. Of course, your foot will hurt if it is up against hard leather," Kate Middleton Style Flint explains.
The Perfect Pump comes in three heel heights—50mm (2 inches), 85mm (3.3 inches), and 100mm (4 inches)—all featuring a V-shape at the toes that makes the foot look elongated and elegant. Meghan Markle even wore Flint's heels well into her pregnancy Sweet violet bride, providing silent endorsement of just how genuinely comfortable they are.
Best for: Church ceremonies, ballroom receptions, all-day events where you need height
Typical price: $475
Popular shades: Sand calf, navy suede, cabernet suede (Meghan-owned), taupe suede
For brides who want polish without the stiletto risk, the Perfect Emma delivers the same comfort engineering—anatomical arch support, extra padding, wider toe box Absolutely Weddings, in a sleek block-heel silhouette. Amal Clooney owns the Perfect Emma pump in multiple shades, testament to its versatility from boardroom to ballroom.
The inset block heel offers stability without sacrificing elegance, making it press-favourite for "best wedding shoes" roundups and a smart choice for outdoor venues where stilettos sink.
Best for: Garden ceremonies, cobblestone venues, all-day stability
Typical price: $495
Why it works: Comfort meets polish in a silhouette that suits everything from tailored suits to flowing gowns
"I really wanted to understand the reasons why shoes could be so uncomfortable and figure out how to fix that," Kate Middleton Style Flint says of her decision to study shoemaking in Milan. She spent time inside Italian factories visiting tanneries, watching artisans craft each pair, and learning construction techniques from pattern-makers Kate's Closet—a foundation that shapes every design decision today.
The signature comfort features aren't marketing speak—they're structural:
These features mean the shoes last longer, exactly what you want when dropping $300-500 on a pair.
Every pair is handmade by artisans in Italy using techniques passed down through generations, in family-owned factories that Flint works with closely Kate's Closet. She even partnered with Gravati—a heritage factory that typically only produces for its own brand—because "my mother bought a pair of Gravati boots literally when she was in high school and wore and resoled them season after season" Kate Middleton Style.
In 2017, Flint made a bold pivot: she pulled her shoes from Barneys and major department stores to go fully direct-to-consumer Kate Middleton StyleSheKnows. "I took my business direct-to-consumer because it was how I could stay most true to my vision, creating a warm and welcoming customer experience while avoiding the traditional retail mark-up," Kate Middleton Style she explains.
That decision means customers get the best possible price-to-value ratio—wholesale pricing instead of the 4-6x markup you'd pay at department stores.
All-day comfort
Excellent craftsmanship
Wide range of colours
Availability can be limited
International Buying Friction
Limited Retailers
"I think a lot of times, old school designers would be like 'I'm the designer; I do what I want.' But for me, the designer's vision isn't the only consideration. I know that I want to create what women actually want to wear. That doesn't take away from my creativity," HELLO! Flint says.
She designed the Rosie loafer because women requested something between a flat and a heel, with just the right amount of lift. On the brand's Instagram, Flint asks customers to suggest new colours for the Perfect Pump—they've recommended bottle green, deep burgundy, chocolate brown, paprika red, and more inclusive nude shades.
The Brand Ambassador program, launched in October 2019, takes this further: Flint routinely reaches out to ambassadors for design questions, opinions, and fit testing, hosting Zoom calls to materialize new collections. "In aiming to design shoes for real women and their busy lives, it's vital for me to understand the needs of women from around the country and at different life stages," Kate Middleton Style she notes.
Founded in 2013 by designer Sarah Flint, the New York–based label set out to marry classic silhouettes with real comfort and has its shoes
Italy (handcrafted in family-owned factories).
Natalie Flat, Perfect Pump (50/85/100), Perfect Emma (Block Heel)
$100 - $1,595 USD
"It's always amazing to see women I admire wearing my shoes. They have access to any brand they want, so it's always an honor when they choose mine. What makes me happiest, though, is that they wear my shoes not just on the red carpet, but in their day-to-day lives," Grazia Daily Flint says.
Parker 85 (White Satin & Mesh)
An 85mm inset block-heel pump in white satin with sheer polka-dot mesh vamp and hand-applied leather flowers. It's statement-making without sacrificing the brand's comfort DNA—perfect when you want height, stability, and an upper that photographs beautifully.
Wedding Perfect Block Sandal 60
Water-resistant satin, delicate lace detail, and the full comfort package (arch support, extra padding, non-slip forepart) on a walkable 60mm block heel. Outdoor brides, this is your shoe.
Perfect Natalie Sling 50
A low-heel slingback take on the famous Natalie, complete with the bridal collection's signature blue lining. Polished, easy-to-wear, and offering the Natalie look with a bit more lift.
Kitten‑heel slingback with the Natalie bow in shimmering white satin—elegant and easy to wear.
Walkable 60mm block‑heel sandal in wedding‑white satin with lace detail—secure, elegant, and lawn‑friendly.
Statement bridal pump in white satin with sheer polka‑dot mesh and hand‑applied leather flowers.
Every pair is handmade by artisans in Italy using exceptional materials the brand takes great care to source, working closely with family-owned factories where techniques have been passed down through generations. The comfort features., arch support, extra padding, wider toe boxes, rubber foreparts, require additional construction steps and materials that push costs up. The direct-to-consumer model aims to price below comparable luxury by avoiding the 4-6x department store markup. Typical flagships like the Perfect Pump list around $475—investment pricing for shoes designed to last through multiple resoles, not just one wedding day.
Sarah Flint is the executive chairman, founder, and creative director who launched her namesake brand in 2013 at age 25. She was inspired by her grandmother, who lived in Paris and instilled a lifelong love of shoes and fashion. She studied for seven years at Parsons, FIT, and Ars Sutoria in Milan, where she learned pattern-making and mastered the technical aspects of shoe production. The company was born from Sarah's frustration that women had to choose between feeling good in their shoes and looking great in them.
The brand is primarily direct-to-consumer online after pulling out of department stores in 2017, though physical boutiques have opened in Dallas (September 2022), Atlanta (November 2022), and other locations. Availability changes, so check the brand's website for current boutique locations before visiting. The online experience includes detailed fit notes, customer reviews, and a Brand Ambassador program for personal recommendations.
Meghan Markle (whose 2017 Natalie flat Invictus Games moment triggered the 25,000-person waitlist), Amal Clooney, plus Blake Lively, Lady Gaga, Karlie Kloss, and recent coverage citing Paris Hilton, Mindy Kaling, and Priyanka Chopra. Women on Instagram "wax lyrical" about the shoes, with customers sharing honest reviews about comfort and wearability. The Natalie flat, Perfect Pump, Perfect Emma, and Grear sandal come up most consistently.
Customer reviews consistently cite all-day comfort, and Meghan Markle wore Flint's heels well into her pregnancy, which speaks volumes. Long-time owners report their first pairs holding up beautifully over three+ years of regular wear. The steel rod in stiletto heels means they carry more weight and are less likely to snap under pressure, while the proprietary rubber sole provides added grip so women don't wobble when they walk. This isn't marketing, it's structural engineering that shows up in how the shoes feel from first wear to final dance.
"You can have a shoe that is beautiful and originally designed that actually fits and makes your feet feel good, and that gives you that extra bit of confidence to get you through your day," Flint says. That philosophy, style without sacrifice, has transformed her from a persistent 14-year-old asking for a job in a Massachusetts boutique to a designer whose shoes grace red carpets, royal tours, and wedding aisles worldwide. For brides who refuse to choose between beauty and comfort, Sarah Flint offers a rare third option: both, engineered into every pair.